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Pesquisa
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Flyer
PG - MDIAPD
Courses . Training offer
. Postgraduate
Pós-Graduação em Marketing Digital, Inteligência Artificial e Projetos Digitais
Ano Letivo: 2024/25
Applications open
for PG Marketing Digital, Inteligência Artificial e Projetos Digitais until 18 of September of 2026 |
Apply here
ECTS:
30
Ano Letivo: 2024/25
Curricular plan
1º Ano
Plano curricular
Cód.
UC
Area
ECTS
Lecturer
Obg.
Opt.
Anual
20386
AI Technologies and Tools in Digital Marketing
2
20388
AI-Driven Analytics, Big Data e Marketing Decision-Making
2
203810
Applied Digital Project with AI
8
20389
Business Models and Plans using AI
4
20381
Copywriting and storytelling on social media
2
20382
Digital Innovation and Entrepreneurship
2
20383
Digital Startups, Online Businesses, and Digital KPIs
2
20387
Digital/Multimedia Content Production with AI
4
20384
E-Commerce, Marketplaces and Online Stores
2
20385
Relationship Marketing, Email Marketing, and e-CRM with AI
2
(1) Lead Professor
(2) Teaching Professor
Contacts
Course Coordinator
Vasco Ribeiro dos Santos
Ano Letivo: 2024/25
NetPa
(Secretaria On-line)
Biblioteca
SharePoint
e-Learning
Office 365
b-on
Rede
sem fios
| Elogio, sugestão ou reclamação
(Decreto-Lei n.º 74/2017, de 21 de junho)
| Plataforma de Denúncias
(Lei n.º 93/2021, de 20 de dezembro)
