3 ECTS; 1º Ano, , 7,0 PL + 14,0 TP , Cód. 31056.
Lecturer
- Hélder da Corte Pestana (1)
(1) Docente Responsável
(2) Docente que lecciona
Prerequisites
Objectives
O1 - Understand the different content formats and their different applications.
O2 - Identify and apply the basic principles and techniques of pre-production, production and post-production of audiovisual and multimedia content for different formats.
O3 - Use basic video and audio editing tools to create content for different formats.
O4 - Know how to use generative artificial intelligence tools/technologies to create multimedia content in different formats.
O5 - Know how to deploy/distribute multimedia content on different platforms.
O6 - Demonstrate autonomy in the creation of audiovisual projects and content for teaching and learning.
Program
CC1. - Audiovisual Production Fundamentals
CC1.1 - Basic principles of pre-production, production and post-production
CC1.2 - Types and formats of audiovisual content
CC1.3 - Content planning and scripting for audiovisual projects
CC2. - Production tools and techniques
CC2.1 - Image, video and sound capture
CC2.2 - Use of generative artificial intelligence technologies
CC2.3 - Image, video and sound editing
CC3. - Digital technologies and distribution platforms
CC3.1 - Online publishing platforms
CC3.2 - Interactive content creation
CC4. - Project and practical application
Evaluation Methodology
Mid-term assessment:
- 10% Student participation in class
- 90% Final practical work with presentation and discussion (pass mark 7)
Assessment by examination:
- 100% Final practical assignment with presentation and discussion (minimum mark 7) - as in the previous assessment period.
For all assessment periods, the final mark will be the weighted average of the marks obtained in each of the assessment items, with the specified weights, and after checking the minimum mark requirements.
The student's successful completion of the course will be determined in accordance with the criteria outlined in Article 11(11 and 12) of the IPT Academic Regulations.
Bibliography
- Esteves, P. (2024). Inteligência Artificial Generativa com Confiança. Portugal: Territórios Criativos
- Oliveira, A. (2025). A Inteligência Artificial Generativa. Lisboa: Fundação Francisco Manuel dos Santos
- Teched Publishers, T. (2024). Video Making for Beginners. Acedido em 1 de dezembro de 2025 em https://books.google.pt/books/about/Video_Making_for_Beginners.html?id=LSDtzwEACAAJ&redir_esc=y
- Wood, B. (2024). Adobe Illustrator CC Classroom in a Book. EUA: Adobe Press
Teaching Method
Using active learning methodologies such as Flipped Classroom, and Collaborative Work, reflection and the exchange of experiences.
Software used in class

















