Publication in the Diário da República: Despacho n.º 428/2023 de 09/01/2023 + RA-EF/641/2011/AL04 de 22/01/2025
4 ECTS; 1º Ano, 2º Semestre, 28,0 TP + 2,0 OT , Cód. 8297212.
Lecturer
- Raquel Palma Tomé de Sousa Botelho (1)(2)
(1) Docente Responsável
(2) Docente que lecciona
Prerequisites
NA
Objectives
Identify the main concepts and theories of Cultural Studies, such as ideology, hegemony, representation, and identity.
Recognize power dynamics within cultural practices and the media.
Relate globalization and digitalization to changes in cultural processes.
Apply critical tools to the analysis of cultural and media products.
Program
Module 1: Theoretical Foundations of Cultural Studies
Definition and origins of Cultural Studies
The Birmingham School and the contributions of Stuart Hall
Culture, ideology, and hegemony (Antonio Gramsci)
Representation and the construction of meaning in the media
Module 2: Culture, Identity, and Representation
Cultural identity and multiculturalism
Gender, race, and class in culture and the media
Media narratives and cultural stereotypes
Globalization and cultural hybridization
Module 3: Culture and Consumption
The culture industry: Adorno and Horkheimer
Mass culture vs. popular culture
Participatory culture and fan practices (Henry Jenkins)
Commodification of culture and cultural capitalism
Module 4: Digital Culture and Social Media
Digital culture: memes, influencers, and online narratives
Fake news, disinformation, and filter bubbles
Algorithms and the personalization of cultural experience
Cultural journalism in the digital age
Evaluation Methodology
Assessment by Continuous Evaluation
During this period, assessment is continuous.
Final test 40%
Individual assignment 30%
Group assignment 30%
Students must complete all assessment components in order to pass the course unit through continuous assessment. Failure to complete and submit both (2) assignments, or obtaining a weighted average below 10 (out of 20), results in admission to the exam period.
Assessment by Final Exam
Final exam 60%
Continuous assessment grade 40%
During the Special Exam Period, the rules defined for Assessment by Final Exam apply.
The final grade for the course unit results from the weighted average of the grades obtained in the components defined above.
The student passes the course unit in accordance with points 11 and 12 of Article 11 of the Academic Regulations of IPT.
Bibliography
- Bennett, T. e Grossberg, L. e Morris , M. (2005). New Keywords. A Revised Vocabulary of Culture and Society. Malden, MA: Blackwell Publishing
- Cuche, D. (1999). A Noção de Cultura nas Ciências Sociais. Lisboa: Fim de Século
- Hall, S. (2000). A identidade cultural na pós-modernidade. Rio de Janeiro: DP&A
- Hartley, J. (2004). Comunicação, Estudos Culturais e Media. Lisboa: Quimera
Teaching Method
Lectures
Debate-driven classes
Analysis of cultural materials (films, texts, social media)
Practical and collaborative assignments
Software used in class
NA

















